Google Innovation & Technology Essay Example | Topics and Well Written Essays - 1500 words

Google Innovation & Technology - Essay Example 50 percent of the audience is from outside the United States and the company is having 5,680 full-time employees working for the betterment of the company, over the years we have seen so many new services started by Google, such as Google Earth, G-Mail, G-Talk, Google Books, Google Cash, Google Desktop, Google Adwords, Google Adsense, and Google Maps. The services that Google is providing is exactly by putting the needs of the customers first, although every website claims to put their customers first but not the case with Google, which doesn't offer anything that is not beneficial to the visitors/users, even the search engine is fast and easily loadable, it doesn't advertise anything that can prove to be distracting the visitors/users and exactly the same way they have taken very good care of small things that can create more value in the eyes of visitors/users, the Google co-founder L. Page has said that "The perfect search engine [Google] would understand exactly what you mean and give back exactly what you want", this is clearly showing the signs of highly innovated technology, as the matter of fact, it is Google's goal to provide the visitors/users the information they seek in an absolute form. Google has gained success and popularity in an unusual way, they haven't really done any advertisement of their own and also haven't run any such campaigns, but their success and fame is from the word of mouth, just like from one person to another, another strange thing one can notice about google is the first online company who's stated goal is to have its users leave its website as soon as possible, which means that they want every thing to work fast perhaps just on a click, the time is taken by a query is even less than half a second, Google doesn't rely on big servers in fact they claim to have networked PCs that made their work so fast and innovative, another good thing found in google is that it has used a "Page Rank" technology in their search engine, through this technology they are able to rank websites that are mostly visited by the users for the purpose of information through Google, another technology used by google is "Hypertext-Matching Analysis".

Organizational Philosophies and Technology Paper Essay - 1

Organizational Philosophies and Technology Paper - Essay Example Setting and Managing Ethical Standards with Technology Technology is a body of knowledge organizations can use to create tools and develop skills using scientific method and material to meet an objective or solve a problem (National Institute of Health, 2011). The Diagram below illustrates the flow of technology and its use in solving problems within the organization: Diagram 1: Retrieved from http://science.education.nih.gov/supplements/nih4/technology/guide/lesson1.htmeferences Ethical issues such as trust, privacy, and the reliability of information formerly were the primary focus in discussions about ethics, however with the introduction of emerging technologies into the organizational culture new ethical issues are evolving. The discussion of ethics and technology is not merely one in which human beings are susceptible or tempted to act unethical or illegally, but is one focused on the new organizational environment emerging between human beings and robots that is creating conce rn (Santana, Vaccaro & Wood, 2010, pp. 662-663). Santana et al. make the observation that the new informational virtual environments are creating new kinds of interaction resulting in the possibility of higher risks of ethical breaches within the organization. The process of networking systems of technologies into the organizational culture directly affects behavior influencing organizational design (Santana et al., 2010). Organizations philosophies now must take into account macro-ethics that include animate, inanimate, and informational entities (Santana, Vaccaro & Wood, 2010, pp. 661-663). The new ethical environmental dimensions created by technology are changing. The environments of living and physical things including informational objects such as intelligent software, artificial agents, and robots are requiring leaders to analyze their organizational structural design and internal processes. Santana et al. uses the example of the informational exchange between human beings an d robots or â€Å"virtual entities† in which human behavior and activities are affected by decisions made by machines. As an example take for instance a supply chain system in which a machines make the decision to order supplies or materials then issues instructions to human workers to process the request (Santana et al., 2010, p. 662); the ethical issue is not that a machine made the decision but one of who should take responsibility for making the decision in the event the order is incorrect. The human response is one in which he or she simply was following the instructions and therein is the ethical issue. Scholars question how to draw the lines of responsibility in the new environments and who should make the decision to implement the boundaries created that are affecting the relational interaction between humans and machines. Shaping Organizational Culture with Technology One of the primary challenges of implementing a technology strategy into a culture is how to network the various work units, systems, and communication processes within the organizational structure. The use of technology requires a system of networks to enable organizations to connect multiple layers of knowledge and information for vertical alignment and horizontal consistency (Barrette, 2005, pp. 221-223). As a noun, â€Å"